emotional response cinema

Judyta · 22-03-2011, 16:19

I.e. what the hell my man is actually doing

http://www.youtube.com/watch?v=hbiNV...layer_embedded

Moneo · 22-03-2011, 21:47

Wow! I am not too familiar with cognitive sciences and their applicability in entertainment industries, but this seems like an interesting use of cognitive neuroscience

I know Microsoft and Apple have been trying to use consumer input (user interface in program applications, websites, etc.) for quite a while now, but the cinema thing blows my mind!

If I may ask... what does your man have to do with it, exactly?

Judyta · 22-03-2011, 21:52

He's a composer and a programmer. He composed the music and programmed the software for this movie. Oh, I do hope he and his colleagues will manage to find some funding for the projects ahead.

Moneo · 22-03-2011, 22:28

That's really impressive!

Good luck with the funding! And out of curiosity: what kind of funding are they applying for? Private? Gov? For a collaborative project?

Judyta · 22-03-2011, 22:38

Everything they can think of

For this movie they've got some government funding and a little bit from the private market, but they are aiming at private companies at the moment. They had some talks during last weeks when showing the movie on a festival in Texas, but nothing is known yet. It's seems very difficult to get the attention of big international business, they don't like investing money in small initiatives, so the guys only managed to get to talk with the investors working on a more local level (Invest NI being the biggest of those interested).

Moneo · 22-03-2011, 22:45

I don't have time right now to do some research, but when I was taking a few cogsci courses a couple of years ago it seemed like the field is booming

I mean, all kinds of projects were funded (at least in Canada and the US), especially those involving some sort of university-company partnerships. Are they affiliated with any academic institution?

Judyta · 22-03-2011, 22:53

They are. But there were incredible cuts in higher education here recently and there's no way of getting any further funding from this source anymore. That's why they are trying the privet market now. The cooperation of universities with private market research is not as thriving in the UK as it is (as I'm hearing) in the US, unfortunately.

Moneo · 23-03-2011, 03:02

That's too bad... I'm keeping my fingers crossed though, it looks (and sounds) like a great project!

Judyta · 23-03-2011, 12:57

Thanks, Moneo